• Home
  • About Us
  • Services
    • Simplifying Rural
    • Retail Solutions
    • Urban Activation
    • Event and Exibhition
    • Out of Home
  • Case Study
  • Publication
  • Contact Us
18001205808
  • Home
  • About Us
  • Services
    • Simplifying Rural
    • Retail Solutions
    • Urban Activation
    • Event and Exibhition
    • Out of Home
  • Case Study
  • Publication
  • Contact Us
18001205808
  • Home
  • About Us
  • Services
    • Simplifying Rural
    • Retail Solutions
    • Urban Activation
    • Event and Exibhition
    • Out of Home
  • Case Study
  • Publication
  • Contact Us
  • Home
  • About Us
  • Services
    • Simplifying Rural
    • Retail Solutions
    • Urban Activation
    • Event and Exibhition
    • Out of Home
  • Case Study
  • Publication
  • Contact Us
Case Study
Home Case study Case study Simplifying Rural HLFPPT -Self Test Pregnancy Kits
Case study Simplifying Rural

HLFPPT -Self Test Pregnancy Kits

admin June 19, 2019 0 Comments

Challenge

Nishchay Program is a combined initiative of Govt. of India and Hindustan Latex to promote “Nishchay- Self-test pregnancy kits” in rural areas of UP, MP, Bihar & Rajasthan. The challenge was to propagate information.

Solution

To address this sensitive matter with a strategic approach where Rural females were taught about the product through one to one interaction and other entertaining activities with a van named – Project Nischay. Worked closely with Asha workers (Govt Sponsored Health workers)

Results – 557 Villages Covered (UP, MP, Jharkhand, Bihar) , 22 Districts covered , 50000 Females intercepted

389
1449 Views
NACO – CVM PromotionPrevNACO – CVM PromotionJune 19, 2019
Castrol Ground ActivationJune 19, 2019Castrol Ground ActivationNext

Related Posts

Case study Simplifying Rural

HLFPPT -Self Test Pregnancy Kits

Challenge Nishchay Program is a combined initiative of Govt. of India and...

admin June 19, 2019
Case study Simplifying Rural

Coca Cola Rural Roadshow

Challenge Create sampling opportunities for Coke in less approached markets. Solution...

admin July 26, 2019
Recent Posts
  • What Is the Best Online Casino in Nederland93
  • Screen Installation
  • Store Designing & Execution
  • Toyota Sambandh Campaign
  • Retail Design Agency

i9 media is a design and experiential marketing arm under the banner of Infinity Advertising Services. We are headquartered in the National Capital region, whilst Infinity advertising offers communication designs, B2B & B2C Strategy across mediums.
Services
  • About Us
  • Case Study
  • Publication
  • Contact Us
Contacts
Adress: i9 Media FBD One Corporate Park 10th Floor, Delhi Faridabad Border NH-44, Faridabad 121003, Haryana ( India )
Email: support@i9media.in
Phone: 18001205808
Newsletter

©Copyright 2020, i9media. All rights reserved.