Coca Cola Ipl Roadshow

admin July 26, 2019 0 Comments

Challenge

Create buzz around Dehi Daredevils and Coca Cola association with IPL.

Solution

Customised IPL bus offering for sampling and brand engagements visited high traffic locations / stadiums Sampling during Match Breaks – celebrity visits and photo opportunity

Results

Ground activation included :- , 14 Matches , 5 Stadiums , 30 days with an average reach of over 500 per day