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Case study Urban Activation
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Category: Case study Urban Activation

Case study Urban Activation

Coca Cola Ipl Roadshow

Challenge

Create buzz around Dehi Daredevils and Coca Cola association with IPL.

Solution

Customised IPL bus offering for sampling and brand engagements visited high traffic locations / stadiums Sampling during Match Breaks – celebrity visits and photo opportunity

Results

Ground activation included :- , 14 Matches , 5 Stadiums , 30 days with an average reach of over 500 per day

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admin July 26, 2019 0 Comments
Case study Urban Activation

Toyota – Etios Lead Gen Program

Challenge

Brand and product awareness. Changing the perception of being an expensive brand. Expanding customer base.

Solution

Toyota Express – an experiential marketing campaign to give product experience , test drives and generate leads.

Results

An Experiential Marketing campaign for Toyota, covering in 9 states with 113 events: and 300 activity days- , 13,000+ Enquiries generated , 9000+ Test Drives , 9000+ Test Drives

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admin July 26, 2019 0 Comments